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This TV Host Is Going Viral For Removing Her Makeup On Air While Discussing That New TikTok Beauty Filter
This TV Host Is Going Viral For Removing Her Makeup On Air While Discussing That New TikTok Beauty Filter,"It does strike me that I can't really sit here and say, 'Yeah, that's bad, filters are bad,' while I've got a full face of TV glam."

This TV Host Is Going Viral For Removing Her Makeup On Air While Discussing That New TikTok Beauty Filter

If you’ve been on TikTok lately, you’ve likely noticed the new beauty filter craze that’s taken over many a For You page. Named the Bold Glamour filter, it’s been used nearly 10 million times and garnered more than 226 million views so far.

Morgan Sloss / BuzzFeed

This filter is wild because I can move my face, touch it, speak, etc., and the filter stays in place without glitching. It looks very real in that sense.

As you might imagine, looking extra glamorous one second, then looking your normal self the next can be disappointing to some folks. A New Zealand TV show called The Project recently discussed the impact it can have. Social media influencer Jess Quinn, who creates content on body acceptance, confessed that the filter made her feel “worse” about herself.

Three / The Project

Many TikTokers have expressed similar sentiments, and I can confirm! Who wouldn’t feel a bit bummed when they turn the filter off? 

Cohost Kanoa Lloyd agreed and made an excellent point.

Three / The Project

So she started removing her makeup right then and there!

Three / The Project

After the break, she returned with a natural face, free of makeup.

Three / The Project

And Kanoa had a wonderful message for viewers, telling them not to compare themselves to TV glam.

Three / The Project

Props to Kanoa for this! I think filters and makeup are tons of fun, but it’s definitely important to explore the possible effects they can have on our self-esteem. You can watch the full conversation here.

What do you think about Kanoa removing her makeup in response to the Bold Glamour filter? Have you used it yourself? If so, how did it make you feel? LMK in the comments below!