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Jennie Teams With Calvin Klein For Limited Edition Capsule Collection
Jennie Kim has collaborated with Calvin Klein for a new capsule collection!
The BLACKPINK superstar singer is a global ambassador for the fashion brand, and now has her very own, limited edition collection.
This exciting news comes just a few days after she made her big debut at the Met Gala.
Learn more about her collection inside…
“Collaborating with Calvin Klein on this capsule has been an exciting progression in our partnership,” Jennie shared in a statement. “This collection reflects my everyday style and is based on many of the Calvin Klein essentials that have become staples in my wardrobe. I wanted to bring a personal touch to these pieces, which you’ll see reflected in the fit, the color palette and the details. My aspiration for this collection is that everyone will feel as happy and confident in these pieces as I do.”
Jennie’s collection features a selection of underwear sets, denim, tees, fleece and knits, reimagined with a pastel color palette and personalized touches including custom branding that reimagines the Calvin Klein logo in her own handwriting.
“Having worked with Jennie on several campaigns, we know firsthand that she is a cultural powerhouse. Her persona, talent and distinctive style have a major global impact,” Jonathan Bottomley, Global Chief Marketing Officer, Calvin Klein, said. “Our partnership stems from an authentic place – Jennie is a longtime fan of the brand – and we wanted to deepen that relationship by bringing her personal perspective to our products. The result is a mix of Jennie’s coveted style and Calvin Klein’s most iconic essentials, which we know will resonate strongly with consumers around the world.”
Jennie’s capsule collection will launch in select Calvin Klein stores and online at CalvinKlein.com NEXT Wednesday, May 10th.
Check out her campaign video below and browse through the gallery for more photos…
@justjaredjr Global ambassador Jennie has partnered with Calvin Klein for a limited edition capsule collection, reimagining essential silhouettes with a pastel color palette cutsted by her, plus personalized touches including custom branding that reimagines the iconic Calvin Klein logo in her own handwriting. #Jennie #JennieKim #CalvinKlein #JennieXCalvinKlein ♬ original sound – Just Jared Jr.
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